While this is a prevalent problem, what many organisations don’t realise is that credential abuse and account checkers may actually outnumber legitimate login attempts by a factor of greater than four to one. Hospitality and e-retail industries are probably the most coveted target of these attacks. With 82% of login attempts stemming from malicious botnets, the hospitality industry became the biggest target of fraudulent credential attacks. A report by PwC found that retail customers witnessed the attacks on their website go up by over 30%. As retail e-commerce grows at a CAGR of 26%, it makes India one of the fastest growing e-commerce markets worldwide, thereby also indicating the potential increase in credential attacks.